Athens Brewery in order to communicate the natural perspective of their product, offered to the Greek audience an unforgettable experience!
By the time visitors came in, they experienced a natural scene which included real grass, trees and various natural elements inside of an indoor venue.
There was a whole digital campaign promoting the event and specific influencers that not only communicated the event, but also participated and had fun with their followers.
The guests enjoyed refreshing Strongbow, a live radio show, stand-up comedy shows and a magnificent live performance from the famous Greek singer Fivos Delivorias! Collaboration with Communication Effect & Publicis Group
